How is this different from the Brain Lifeline?

The Lifeline is one hour, scoped to a single question, no structure between calls. The Coaching Retainer is monthly sessions plus async between, building on shared context. If you’d use the Lifeline 3+ times a year, the Retainer is more honest math — roughly the same dollars, much more compound value.

Can I combine this with a Personal Brain Install?

Yes — common combo. The Install lands the system; the Retainer keeps you sharp on using it. Some clients did the Install first; some do it in month 3 of the Retainer because the coaching helped them see what they actually needed.

What if I miss a session?

Reschedule within the month. Sessions don’t carry over — the cadence is the value. If you miss two in a month, the lost session converts to async credit for that month rather than rolling forward.

What if I want to pause for a few months?

You can pause once during the six-month commit for up to 30 days (life happens). Past that, you finish the commit or end the engagement.

Can my partner / co-founder join?

Sessions are 1-on-1 by design. If you want a second person on calls, that’s a different shape (probably the Strategy Advisory). For one-off sessions where it makes sense, we can bring a second person in case-by-case.

Secondary · 1-on-1 Role Coaching

Monthly coaching for the operator’s side of AI.

Price$1,500/moBook →

Duration

6-month minimum commitment. Continues month-to-month after.

Who it fits

Senior operators, agency principals, founder-leads who want a structured monthly coaching relationship rather than booking ad hoc calls.

Two 90-minute sessions per month. Async support between. Built around your role and what you’re trying to get better at — building, scoping, shipping with AI as a serious collaborator.

How it works

Diagnose. Build. Hand you the keys.

One method, three moves: we map your actual work, build your private brain from it, and hand you the keys — owned, portable, queryable from anywhere.

We map your actual work — the tools, the gaps, the shape your role needs.

We build your private brain from it — your corpus, indexed and queryable.

It's yours. Reach it from any LLM, at your own subdomain. You own it.

How the coaching works.

Two sessions a month, async between, built around your role.

Two 90-minute sessions a month, scheduled in advance. You set the agenda the week before; we pick the most live problem and work it.
Text, voice memo, screen recording — a substantive reply within a business day for questions that don’t need a meeting but benefit from a thought-through answer.
By month three or four the conversations get materially better because we share working memory. The cadence is half the coaching — a session in two weeks changes how you work in the next two.

When monthly coaching is the right shape.

The Brain Lifeline is for one-off questions. The Personal Brain Installis a productized deployment. There’s a third shape: an ongoing coaching relationship — someone who knows your work, checks in on a cadence, helps you think through the harder calls before you make them alone.

The Coaching Retainer is that shape. Two 90-minute sessions per month, scheduled in advance, structured around your role. Async support between for the smaller questions. Six-month minimum because coaching compounds — the value of session 8 is mostly the prior seven sessions of context.

Calibrated for senior people whose work is significantly AI-leveraged and who want to be intentional about how that leverage compounds. Builders. Agency owners. Founders. Senior ICs in technical roles. If you’re just getting started, the Open Cohort is the right shape, not this.

“The cadence creates the structure. The fact that there's a session in two weeks changes how you work in the next two weeks.”

What the monthly structure looks like

Four touchpoints per month, four per quarter.

Session 1 · mid-month
90 minutes. Working session. We pick the most live problem and work it. Agenda set by you the week before, refined by us, held loosely.
Session 2 · end of month
90 minutes. Half working, half reflective. Close the loop on what landed and what didn't. Look ahead to next month's live problem.
Async between
Text, voice memo, screen recording. A substantive reply within one business day, for questions that don't need a meeting.
Quarterly review
2 hours every three months. Zoom out: what's changed about your work, where the leverage is now, what to focus on next.

Coaching compounds

Six-month minimum, month-to-month after.

$1,500/mo. Scope on the Diagnostic Call. The first three months are ramp; the value lands hardest months 4–12 as context builds.

Book the Diagnostic Call→Or try the Lifeline first↗

What we work on

Common engagement arcs.

Personal AI workflow
Shipping work with AI as collaborator. Which workflows benefit from which tools, how to structure inputs, when to escalate to a brain install.
Scoping client AI work
For agency owners. Sharper diagnostic frameworks, better scoping conversations, more confidence in what to charge. Worked through real client situations.
Leading an internal rollout
In charge of "AI" with no peer above you who knows what they're doing. Someone who's been there to talk through architecture, change management, and the political calls.
Career positioning
Your work is AI-leveraged. Be intentional about how you communicate that — what you build publicly, what you publish, what the next role looks like.
Macro-trend sense-making
The AI landscape moves fast. A peer to help you read what matters, what doesn't, and what the next 12 months probably look like.

Why six months.

Two reasons. First, coaching value compounds — by month three or four the conversations get materially better because we have shared context, shared vocabulary, working memory. Engagements shorter than six months mostly cost themselves in the ramp.

Second, the cadence creates the structure. A session in two weeks changes how you work in the next two weeks. People do work to “have something to talk about.” That structure is half the coaching. A 3-month relationship doesn’t generate the same forcing function — the end is visible from the start.

After six months, the retainer continues month-to-month with no further commitment. Most clients who go past month six stay at least a year. Some end at month seven once the patterns are internalized. Both are right outcomes — the structure is calibrated for the work, not for keeping you on the meter.

Common questions

Asked, answered.

How is this different from the Brain Lifeline?
The Lifeline is one hour, scoped to a single question, no structure between calls. The Coaching Retainer is monthly sessions plus async between, building on shared context. If you’d use the Lifeline 3+ times a year, the Retainer is more honest math — roughly the same dollars, much more compound value.
Can I combine this with a Personal Brain Install?
Yes — common combo. The Install lands the system; the Retainer keeps you sharp on using it. Some clients did the Install first; some do it in month 3 of the Retainer because the coaching helped them see what they actually needed.
What if I miss a session?
Reschedule within the month. Sessions don’t carry over — the cadence is the value. If you miss two in a month, the lost session converts to async credit for that month rather than rolling forward.
What if I want to pause for a few months?
You can pause once during the six-month commit for up to 30 days (life happens). Past that, you finish the commit or end the engagement.
Can my partner / co-founder join?
Sessions are 1-on-1 by design. If you want a second person on calls, that’s a different shape (probably the Strategy Advisory). For one-off sessions where it makes sense, we can bring a second person in case-by-case.